Deal Sheet: 2026 Sportage Hybrid X-Line

Southern Kia Greenbrier · Chesapeake, VA · VIN: KNDPVDDGXT7329511

Negotiation Guide

Opening Offer

$36,202

Fair Price

$37,702

Walk Away Above

$38,214

• Recent buyers paid ~$699 below MSRP
• Sitting 90 days (avg 49) — extra leverage

Price Breakdown

Est. Dealer Cost$34,853

Est. Invoice$36,014

Holdback (est.)$1,162

MSRP (Sticker)$38,725

Asking Price$37,994

Markup-$731

Est. Dealer Margin on This Car$3,142

Percentile34% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold1736

Avg Markup-$699

Median Markup-$630

Best Deal-$1,337

Worst Deal-$231

% Sold Below MSRP100%

Avg Days to Sell49 days

Dealer Profile

Inventory445 vehicles

Avg Markup (All Models)-$698

Avg Markup (Sportage Hybrid)-$668

% Below MSRP52%

Avg Days to Sell56 days

Avg Sold Markup-$717

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