Deal Sheet: 2026 Sportage Hybrid X-Line

Jenkins Kia of Cocoa · Cocoa, FL · VIN: KNDPVDDG9T7373676

Negotiation Guide

Opening Offer

$36,083

Fair Price

$37,583

Walk Away Above

$38,094

• Recent buyers paid ~$699 below MSRP
• Sitting 90 days (avg 49) — extra leverage

Price Breakdown

Est. Dealer Cost$34,745

Est. Invoice$35,903

Holdback (est.)$1,158

MSRP (Sticker)$38,605

Asking Price$38,012

Markup-$593

Est. Dealer Margin on This Car$3,268

Percentile68% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold1736

Avg Markup-$699

Median Markup-$630

Best Deal-$1,337

Worst Deal-$231

% Sold Below MSRP100%

Avg Days to Sell49 days

Dealer Profile

Inventory336 vehicles

Avg Markup (All Models)-$643

Avg Markup (Sportage Hybrid)-$809

% Below MSRP100%

Avg Days to Sell44 days

Avg Sold Markup-$680

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