Negotiation Guide
Opening Offer
$33,580
Fair Price
$35,080
Walk Away Above
$35,420
- • Recent buyers paid ~$680 below MSRP
Price Breakdown
Est. Dealer Cost$32,184
Est. Invoice$33,257
Holdback (est.)$1,073
MSRP (Sticker)$35,760
Asking Price$35,185
Markup-$575
Est. Dealer Margin on This Car$3,001
Percentile63% of inventory is priced lower
Days on Lot39 days
What Others Paid (Last 30 Days)
Cars Sold2275
Avg Markup-$680
Median Markup-$613
Best Deal-$1,212
Worst Deal-$205
% Sold Below MSRP100%
Avg Days to Sell47 days
Dealer Profile
Inventory277 vehicles
Avg Markup (All Models)-$1,064
Avg Markup (Sportage Hybrid)-$863
% Below MSRP100%
Avg Days to Sell43 days
Avg Sold Markup-$1,166
Cheaper Sportage Hybrid EX Inventory
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-$1,220$37,28590d
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-$1,176$36,78990d
Oxendale KiaFlagstaff, AZ
-$1,175$36,52461d
Crain Kia of BentonvilleBentonville, AR
-$1,174$37,06690d
Crain Kia of BentonvilleBentonville, AR
-$1,170$37,04090d
Granbury KiaGranbury, TX
-$1,166$34,89329d
Folsom Lake KiaFolsom, CA
-$1,127$36,82390d
Hutchinson KiaMacon, GA
-$1,125$36,54090d
Kia of Fort MyersFort Myers, FL
-$1,120$36,51590d