Deal Sheet: 2026 Sportage Hybrid EX

Regal Kia · Lakeland, FL · VIN: KNDPVDDG8T7332987

Negotiation Guide

Opening Offer

$33,243

Fair Price

$34,743

Walk Away Above

$35,246

• Recent buyers paid ~$680 below MSRP
• Sitting 90 days (avg 47) — extra leverage

Price Breakdown

Est. Dealer Cost$32,175

Est. Invoice$33,248

Holdback (est.)$1,073

MSRP (Sticker)$35,750

Asking Price$34,961

Markup-$789

Est. Dealer Margin on This Car$2,786

Percentile33% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold2275

Avg Markup-$680

Median Markup-$613

Best Deal-$1,212

Worst Deal-$205

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory511 vehicles

Avg Markup (All Models)-$1,047

Avg Markup (Sportage Hybrid)-$916

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$1,076

Cheaper Sportage Hybrid EX Inventory

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