Deal Sheet: 2026 Sportage Hybrid EX

Matthews Kia · Vestal, NY · VIN: KNDPVDDG4T7345994

Negotiation Guide

Opening Offer

$34,876

Fair Price

$36,376

Walk Away Above

$36,883

• Recent buyers paid ~$680 below MSRP
• Sitting 89 days (avg 47) — extra leverage

Price Breakdown

Est. Dealer Cost$33,651

Est. Invoice$34,773

Holdback (est.)$1,122

MSRP (Sticker)$37,390

Asking Price$36,495

Markup-$895

Est. Dealer Margin on This Car$2,844

Percentile26% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold2275

Avg Markup-$680

Median Markup-$613

Best Deal-$1,212

Worst Deal-$205

% Sold Below MSRP100%

Avg Days to Sell47 days

Dealer Profile

Inventory153 vehicles

Avg Markup (All Models)-$1,195

Avg Markup (Sportage Hybrid)-$1,078

% Below MSRP100%

Avg Days to Sell47 days

Avg Sold Markup-$1,149

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