Deal Sheet: 2026 Sportage Hybrid X-Line

Hilltop Kia · Richmond, CA · VIN: KNDPVDDG3T7387945

Negotiation Guide

Opening Offer

$35,800

Fair Price

$37,300

Walk Away Above

$37,810

• Recent buyers paid ~$699 below MSRP
• Sitting 90 days (avg 49) — extra leverage

Price Breakdown

Est. Dealer Cost$34,488

Est. Invoice$35,638

Holdback (est.)$1,150

MSRP (Sticker)$38,320

Asking Price$37,821

Markup-$499

Est. Dealer Margin on This Car$3,333

Percentile85% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold1736

Avg Markup-$699

Median Markup-$630

Best Deal-$1,337

Worst Deal-$231

% Sold Below MSRP100%

Avg Days to Sell49 days

Dealer Profile

Inventory286 vehicles

Avg Markup (All Models)-$886

Avg Markup (Sportage Hybrid)-$533

% Below MSRP100%

Avg Days to Sell48 days

Avg Sold Markup-$912

Cheaper Sportage Hybrid X-Line Inventory

Findlay KiaLas Vegas, NV

-$1,246$37,77367d

Matt Castrucci KiaDayton, OH

-$1,212$37,67790d

Kia Country of SavannahSavannah, GA

-$1,198$37,26190d

Kia DelrayDelray Beach, FL

-$1,198$37,26190d

Kia of PortlandPortland, OR

-$1,161$39,7592d

Kia of ColumbiaColumbia, MO

-$1,161$37,08390d

Kia of ColumbiaColumbia, MO

-$1,161$37,08390d

Kia of MankatoMankato, MN

-$1,155$37,87584d

Wallace KiaStuart, FL

-$1,154$37,87190d

Ed Morse Kia RollaRolla, MO

-$1,152$37,04290d