Deal Sheet: 2026 Sportage Hybrid X-Line

University Kia · Huntsville, AL · VIN: KNDPVDDG1T7396577

This Is Already a Great Deal

Opening Offer

$35,684

Asking Price

$36,788

Max Price

$36,788

• Recent buyers paid ~$702 below MSRP
• Asking price is already $290 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$34,002

Est. Invoice$35,135

Holdback (est.)$1,133

MSRP (Sticker)$37,780

Asking Price$36,788

Markup-$992

Est. Dealer Margin on This Car$2,786

Percentile15% of inventory is priced lower

Days on Lot41 days

What Others Paid (Last 30 Days)

Cars Sold1682

Avg Markup-$702

Median Markup-$630

Best Deal-$1,246

Worst Deal-$215

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory374 vehicles

Avg Markup (All Models)-$1,074

Avg Markup (Sportage Hybrid)-$1,210

% Below MSRP100%

Avg Days to Sell18 days

Avg Sold Markup-$1,043

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