Deal Sheet: 2026 Sportage Hybrid X-Line

Selbyville Holly Kia · Selbyville, DE · VIN: KNDPVDDG1T7273572

Negotiation Guide

Opening Offer

$35,188

Fair Price

$36,688

Walk Away Above

$37,174

• Recent buyers paid ~$699 below MSRP
• Sitting 50 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$33,894

Est. Invoice$35,024

Holdback (est.)$1,130

MSRP (Sticker)$37,660

Asking Price$36,880

Markup-$780

Est. Dealer Margin on This Car$2,986

Percentile34% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold1647

Avg Markup-$699

Median Markup-$628

Best Deal-$1,246

Worst Deal-$215

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory143 vehicles

Avg Markup (All Models)-$1,140

Avg Markup (Sportage Hybrid)-$1,089

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$1,113

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-$1,198$37,26150d

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