Negotiation Guide
Opening Offer
$31,501
Fair Price
$33,001
Walk Away Above
$33,443
- • Recent buyers paid ~$643 below MSRP
- • Sitting 89 days (avg 52) — extra leverage
Price Breakdown
Est. Dealer Cost$30,497
Est. Invoice$31,513
Holdback (est.)$1,017
MSRP (Sticker)$33,885
Asking Price$33,079
Markup-$806
Est. Dealer Margin on This Car$2,583
Percentile37% of inventory is priced lower
Days on Lot89 days
What Others Paid (Last 30 Days)
Cars Sold4974
Avg Markup-$643
Median Markup-$576
Best Deal-$1,209
Worst Deal-$314
% Sold Below MSRP100%
Avg Days to Sell52 days
Dealer Profile
Inventory240 vehicles
Avg Markup (All Models)-$1,180
Avg Markup (Sportage)-$978
% Below MSRP63%
Avg Days to Sell43 days
Avg Sold Markup-$1,144
Cheaper Sportage EX Inventory
Anderson Kia On PerryvilleLoves Park, IL
-$1,281$34,02838d
Kia Country of SavannahSavannah, GA
-$1,280$32,94989d
Enterprise KiaEnterprise, AL
-$1,266$34,36889d
Kia of San AngeloSan Angelo, TX
-$1,253$34,84289d
University KiaHuntsville, AL
-$1,249$34,16589d
McDonald KiaSaginaw, MI
-$1,242$35,66738d
Burlington KiaBurlington, NC
-$1,238$35,36110d
Kia of San AngeloSan Angelo, TX
-$1,237$35,04889d
HI Country KiaFarmington, NM
-$1,231$35,32889d
Smart Kia of DavenportDavenport, IA
-$1,223$35,29126d