This Is Already a Great Deal
Opening Offer
$30,638
Asking Price
$31,586
Max Price
$31,586
- • Recent buyers paid ~$561 below MSRP
- • Asking price is already $273 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$29,178
Est. Invoice$30,151
Holdback (est.)$973
MSRP (Sticker)$32,420
Asking Price$31,586
Markup-$834
Est. Dealer Margin on This Car$2,408
Percentile15% of inventory is priced lower
Days on Lot62 days
What Others Paid (Last 30 Days)
Cars Sold576
Avg Markup-$561
Median Markup-$531
Best Deal-$949
Worst Deal-$159
% Sold Below MSRP100%
Avg Days to Sell61 days
Dealer Profile
Inventory417 vehicles
Avg Markup (All Models)-$1,182
Avg Markup (Sportage Hybrid)-$1,103
% Below MSRP100%
Avg Days to Sell44 days
Avg Sold Markup-$1,129
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