Deal Sheet: 2026 Seltos S

Selbyville Holly Kia · Selbyville, DE · VIN: KNDEUCAA8T7960746

Negotiation Guide

Opening Offer

$26,426

Fair Price

$27,926

Walk Away Above

$28,306

• Recent buyers paid ~$579 below MSRP
• Sitting 52 days (avg 32) — extra leverage

Price Breakdown

Est. Dealer Cost$25,817

Est. Invoice$26,677

Holdback (est.)$861

MSRP (Sticker)$28,685

Asking Price$27,980

Markup-$705

Est. Dealer Margin on This Car$2,164

Percentile35% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold3153

Avg Markup-$579

Median Markup-$545

Best Deal-$1,120

Worst Deal-$294

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory153 vehicles

Avg Markup (All Models)-$1,139

Avg Markup (Seltos)-$845

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$1,113

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