Deal Sheet: 2026 Seltos S

Selbyville Holly Kia · Selbyville, DE · VIN: KNDEUCAA5T7958887

Negotiation Guide

Opening Offer

$26,506

Fair Price

$28,006

Walk Away Above

$28,385

• Recent buyers paid ~$579 below MSRP
• Sitting 52 days (avg 32) — extra leverage

Price Breakdown

Est. Dealer Cost$25,889

Est. Invoice$26,751

Holdback (est.)$863

MSRP (Sticker)$28,765

Asking Price$28,046

Markup-$719

Est. Dealer Margin on This Car$2,158

Percentile31% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold3153

Avg Markup-$579

Median Markup-$545

Best Deal-$1,120

Worst Deal-$294

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory153 vehicles

Avg Markup (All Models)-$1,139

Avg Markup (Seltos)-$845

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$1,113

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