Deal Sheet: 2026 Seltos S

Selbyville Holly Kia · Selbyville, DE · VIN: KNDEUCAA0T7957534

Negotiation Guide

Opening Offer

$26,970

Fair Price

$28,470

Walk Away Above

$28,852

• Recent buyers paid ~$580 below MSRP
• Sitting 49 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$26,312

Est. Invoice$27,189

Holdback (est.)$877

MSRP (Sticker)$29,235

Asking Price$28,484

Markup-$751

Est. Dealer Margin on This Car$2,173

Percentile16% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold3057

Avg Markup-$580

Median Markup-$551

Best Deal-$1,120

Worst Deal-$294

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory143 vehicles

Avg Markup (All Models)-$1,140

Avg Markup (Seltos)-$850

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$1,113

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