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Deal Sheet: 2026 Seltos EX
Kia Motors of Old Saybrook · Old Saybrook, CT · VIN: KNDERCAAXT7947868
Negotiation Guide
Opening Offer
$29,608
Fair Price
$31,108
Walk Away Above
$31,521
- • Recent buyers paid ~$638 below MSRP
- • Sitting 51 days (avg 32) — extra leverage
Price Breakdown
Est. Dealer Cost$28,742
Est. Invoice$29,700
Holdback (est.)$958
MSRP (Sticker)$31,935
Asking Price$31,355
Markup-$580
Est. Dealer Margin on This Car$2,614
Percentile50% of inventory is priced lower
Days on Lot51 days
What Others Paid (Last 30 Days)
Cars Sold1604
Avg Markup-$638
Median Markup-$594
Best Deal-$1,115
Worst Deal-$291
% Sold Below MSRP100%
Avg Days to Sell32 days
Dealer Profile
Inventory61 vehicles
Avg Markup (All Models)-$817
Avg Markup (Seltos)-$572
% Below MSRP100%
Avg Days to Sell19 days
Avg Sold Markup-$828
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