Deal Sheet: 2026 Seltos EX

Kia Motors of Old Saybrook · Old Saybrook, CT · VIN: KNDERCAA9T7850306

Negotiation Guide

Opening Offer

$29,348

Fair Price

$30,848

Walk Away Above

$31,266

• Recent buyers paid ~$636 below MSRP
• Sitting 49 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$28,517

Est. Invoice$29,467

Holdback (est.)$951

MSRP (Sticker)$31,685

Asking Price$30,967

Markup-$718

Est. Dealer Margin on This Car$2,451

Percentile41% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold1557

Avg Markup-$636

Median Markup-$591

Best Deal-$1,115

Worst Deal-$291

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory58 vehicles

Avg Markup (All Models)-$825

Avg Markup (Seltos)-$585

% Below MSRP100%

Avg Days to Sell18 days

Avg Sold Markup-$829

Cheaper Seltos EX Inventory

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Kia Country of SavannahSavannah, GA

-$1,136$30,88449d

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Hanlees KiaDavis, CA

-$1,107$31,18849d

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-$1,092$30,12849d

Destination Kia of UticaYorkville, NY

-$1,056$30,66449d

Paramount Kia of AshevilleAsheville, NC

-$1,055$30,70549d

Kia of DuluthDuluth, MN

-$1,050$30,91049d

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-$1,047$30,89849d

Destination Kia of UticaYorkville, NY

-$1,040$30,58549d