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Deal Sheet: 2026 Seltos EX
Russ Darrow Madison Kia · Madison, WI · VIN: KNDERCAA6T7960391
This Is Already a Great Deal
Opening Offer
$29,783
Asking Price
$30,704
Max Price
$30,704
- • Recent buyers paid ~$638 below MSRP
- • Sitting 51 days (avg 32) — extra leverage
- • Asking price is already $31 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$28,404
Est. Invoice$29,351
Holdback (est.)$947
MSRP (Sticker)$31,560
Asking Price$30,704
Markup-$856
Est. Dealer Margin on This Car$2,300
Percentile14% of inventory is priced lower
Days on Lot51 days
What Others Paid (Last 30 Days)
Cars Sold1604
Avg Markup-$638
Median Markup-$594
Best Deal-$1,115
Worst Deal-$291
% Sold Below MSRP100%
Avg Days to Sell32 days
Dealer Profile
Inventory350 vehicles
Avg Markup (All Models)-$1,276
Avg Markup (Seltos)-$832
% Below MSRP40%
Avg Days to Sell34 days
Avg Sold Markup-$1,333
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