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Deal Sheet: 2026 Seltos EX
Palm Springs Kia · Cathedral City, CA · VIN: KNDER2AA6T7942418
Negotiation Guide
Opening Offer
$26,359
Fair Price
$27,859
Walk Away Above
$28,272
- • Recent buyers paid ~$638 below MSRP
- • Sitting 48 days (avg 29) — extra leverage
Price Breakdown
Est. Dealer Cost$25,817
Est. Invoice$26,677
Holdback (est.)$861
MSRP (Sticker)$28,685
Asking Price$27,905
Markup-$780
Est. Dealer Margin on This Car$2,089
Percentile32% of inventory is priced lower
Days on Lot48 days
What Others Paid (Last 30 Days)
Cars Sold1357
Avg Markup-$638
Median Markup-$589
Best Deal-$1,115
Worst Deal-$291
% Sold Below MSRP100%
Avg Days to Sell29 days
Dealer Profile
Inventory266 vehicles
Avg Markup (All Models)-$1,162
Avg Markup (Seltos)-$820
% Below MSRP100%
Avg Days to Sell17 days
Avg Sold Markup-$1,103
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