Negotiation Guide
Opening Offer
$27,396
Fair Price
$28,896
Walk Away Above
$29,325
- • Recent buyers paid ~$639 below MSRP
- • Sitting 47 days (avg 27) — extra leverage
Price Breakdown
Est. Dealer Cost$26,780
Est. Invoice$27,672
Holdback (est.)$893
MSRP (Sticker)$29,755
Asking Price$28,929
Markup-$826
Est. Dealer Margin on This Car$2,150
Percentile19% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold1563
Avg Markup-$639
Median Markup-$597
Best Deal-$1,115
Worst Deal-$291
% Sold Below MSRP100%
Avg Days to Sell27 days
Dealer Profile
Inventory296 vehicles
Avg Markup (All Models)-$953
Avg Markup (Seltos)-$849
% Below MSRP44%
Avg Days to Sell34 days
Avg Sold Markup-$943
Cheaper Seltos EX Inventory
Kia Country of SavannahSavannah, GA
-$1,136$30,88447d
Kia Country of SavannahSavannah, GA
-$1,136$30,88447d
Performance KiaMoosic, PA
-$1,108$30,65247d
Hanlees KiaDavis, CA
-$1,107$31,18847d
Kia Country of SavannahSavannah, GA
-$1,092$30,12847d
Destination Kia of UticaYorkville, NY
-$1,056$30,66447d
Paramount Kia of AshevilleAsheville, NC
-$1,055$30,70547d
Kia of DuluthDuluth, MN
-$1,050$30,91047d
Thelen KiaBay City, MI
-$1,047$30,89847d
Destination Kia of UticaYorkville, NY
-$1,040$30,58547d