Negotiation Guide
Opening Offer
$23,533
Fair Price
$25,033
Walk Away Above
$25,422
- • Recent buyers paid ~$513 below MSRP
- • Sitting 89 days (avg 44) — extra leverage
Price Breakdown
Est. Dealer Cost$23,229
Est. Invoice$24,003
Holdback (est.)$774
MSRP (Sticker)$25,810
Asking Price$25,379
Markup-$431
Est. Dealer Margin on This Car$2,150
Percentile70% of inventory is priced lower
Days on Lot89 days
What Others Paid (Last 30 Days)
Cars Sold813
Avg Markup-$513
Median Markup-$441
Best Deal-$937
Worst Deal-$256
% Sold Below MSRP100%
Avg Days to Sell44 days
Dealer Profile
Inventory96 vehicles
Avg Markup (All Models)-$593
Avg Markup (Seltos)-$407
% Below MSRP100%
Avg Days to Sell41 days
Avg Sold Markup-$763
Cheaper Seltos LX Inventory
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Matt Castrucci KiaDayton, OH
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H & H KiaPapillion, NE
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H & H KiaPapillion, NE
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H & H KiaPapillion, NE
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H & H KiaPapillion, NE
-$799$28,42624d