Deal Sheet: 2027 Seltos X-Line SX

Golling Kia of Madison Heights · Madison Heights, MI · VIN: KNDEECD74V7017964

Negotiation Guide

Opening Offer

$34,329

Fair Price

$35,829

Walk Away Above

$36,679

• Recent buyers paid ~$1,096 below MSRP
• Sitting 81 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$33,777

Est. Invoice$34,903

Holdback (est.)$1,126

MSRP (Sticker)$37,530

Asking Price$36,598

Markup-$932

Est. Dealer Margin on This Car$2,821

Percentile68% of inventory is priced lower

Days on Lot81 days

What Others Paid (Last 30 Days)

Cars Sold813

Avg Markup-$1,096

Median Markup-$1,018

Best Deal-$1,505

Worst Deal-$694

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory244 vehicles

Avg Markup (All Models)-$673

Avg Markup (Seltos)-$560

% Below MSRP100%

Avg Days to Sell43 days

Avg Sold Markup-$770

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