Deal Sheet: 2027 Seltos LX

McGovern Kia of Norwood · Norwood, MA · VIN: KNDEBCD37V7024896

Negotiation Guide

Opening Offer

$26,977

Fair Price

$28,477

Walk Away Above

$28,734

• Recent buyers paid ~$513 below MSRP

Price Breakdown

Est. Dealer Cost$26,091

Est. Invoice$26,961

Holdback (est.)$870

MSRP (Sticker)$28,990

Asking Price$28,499

Markup-$491

Est. Dealer Margin on This Car$2,408

Percentile44% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold813

Avg Markup-$513

Median Markup-$441

Best Deal-$937

Worst Deal-$256

% Sold Below MSRP100%

Avg Days to Sell44 days

Dealer Profile

Inventory426 vehicles

Avg Markup (All Models)-$927

Avg Markup (Seltos)-$561

% Below MSRP60%

Avg Days to Sell39 days

Avg Sold Markup-$910

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