Negotiation Guide
Opening Offer
$26,817
Fair Price
$28,317
Walk Away Above
$28,574
- • Recent buyers paid ~$513 below MSRP
Price Breakdown
Est. Dealer Cost$25,947
Est. Invoice$26,812
Holdback (est.)$865
MSRP (Sticker)$28,830
Asking Price$28,365
Markup-$465
Est. Dealer Margin on This Car$2,418
Percentile51% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold813
Avg Markup-$513
Median Markup-$441
Best Deal-$937
Worst Deal-$256
% Sold Below MSRP100%
Avg Days to Sell44 days
Dealer Profile
Inventory402 vehicles
Avg Markup (All Models)-$848
Avg Markup (Seltos)-$563
% Below MSRP58%
Avg Days to Sell48 days
Avg Sold Markup-$903
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H & H KiaPapillion, NE
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