Negotiation Guide
Opening Offer
$26,937
Fair Price
$28,437
Walk Away Above
$28,694
- • Recent buyers paid ~$513 below MSRP
Price Breakdown
Est. Dealer Cost$26,055
Est. Invoice$26,924
Holdback (est.)$869
MSRP (Sticker)$28,950
Asking Price$28,532
Markup-$418
Est. Dealer Margin on This Car$2,477
Percentile72% of inventory is priced lower
Days on Lot59 days
What Others Paid (Last 30 Days)
Cars Sold813
Avg Markup-$513
Median Markup-$441
Best Deal-$937
Worst Deal-$256
% Sold Below MSRP100%
Avg Days to Sell44 days
Dealer Profile
Inventory167 vehicles
Avg Markup (All Models)-$771
Avg Markup (Seltos)-$566
% Below MSRP100%
Avg Days to Sell46 days
Avg Sold Markup-$795
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