Deal Sheet: 2027 Seltos LX

McGovern Kia of Norwood · Norwood, MA · VIN: KNDEBCD33V5019478

Negotiation Guide

Opening Offer

$26,837

Fair Price

$28,337

Walk Away Above

$28,594

• Recent buyers paid ~$513 below MSRP

Price Breakdown

Est. Dealer Cost$25,965

Est. Invoice$26,831

Holdback (est.)$866

MSRP (Sticker)$28,850

Asking Price$28,381

Markup-$469

Est. Dealer Margin on This Car$2,416

Percentile48% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold813

Avg Markup-$513

Median Markup-$441

Best Deal-$937

Worst Deal-$256

% Sold Below MSRP100%

Avg Days to Sell44 days

Dealer Profile

Inventory426 vehicles

Avg Markup (All Models)-$927

Avg Markup (Seltos)-$561

% Below MSRP60%

Avg Days to Sell39 days

Avg Sold Markup-$910

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