Negotiation Guide
Opening Offer
$26,967
Fair Price
$28,467
Walk Away Above
$28,724
- • Recent buyers paid ~$513 below MSRP
Price Breakdown
Est. Dealer Cost$26,082
Est. Invoice$26,951
Holdback (est.)$869
MSRP (Sticker)$28,980
Asking Price$28,490
Markup-$490
Est. Dealer Margin on This Car$2,408
Percentile44% of inventory is priced lower
Days on Lot38 days
What Others Paid (Last 30 Days)
Cars Sold813
Avg Markup-$513
Median Markup-$441
Best Deal-$937
Worst Deal-$256
% Sold Below MSRP100%
Avg Days to Sell44 days
Dealer Profile
Inventory158 vehicles
Avg Markup (All Models)-$695
Avg Markup (Seltos)-$530
% Below MSRP100%
Avg Days to Sell44 days
Avg Sold Markup-$778
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