Deal Sheet: 2026 Niro SX

Jerry Seiner Kia, Salt Lake · Salt Lake City, UT · VIN: KNDCT3LE3T5385414

Negotiation Guide

Opening Offer

$35,240

Fair Price

$36,740

Walk Away Above

$37,242

• Recent buyers paid ~$1,005 below MSRP

Price Breakdown

Est. Dealer Cost$33,971

Est. Invoice$35,103

Holdback (est.)$1,132

MSRP (Sticker)$37,745

Asking Price$36,788

Markup-$957

Est. Dealer Margin on This Car$2,818

Percentile47% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold241

Avg Markup-$1,005

Median Markup-$932

Best Deal-$1,423

Worst Deal-$713

% Sold Below MSRP100%

Avg Days to Sell21 days

Dealer Profile

Inventory237 vehicles

Avg Markup (All Models)-$981

Avg Markup (Niro)-$593

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$964

Cheaper Niro SX Inventory

Folsom Lake KiaFolsom, CA

-$1,400$36,77514d

Roseville KiaRoseville, CA

-$1,400$36,77514d

Beaverton KiaBeaverton, OR

-$1,400$36,77540d

Landers KiaLittle Rock, AR

-$1,392$36,73851d

Roseville KiaRoseville, CA

-$1,388$36,9475d

Parkside KiaKnoxville, TN

-$1,386$36,9442d

Prescott Valley KiaPrescott Valley, AZ

-$1,386$36,7049d

George Gee KiaLiberty Lake, WA

-$1,378$36,79751d

Valley KiaModesto, CA

-$1,375$36,78035d

Roseville KiaRoseville, CA

-$1,373$36,64214d