Deal Sheet: 2026 Niro EX

Jim Bone Kia of Santa Rosa · Santa Rosa, CA · VIN: KNDCR3LE3T5380941

Negotiation Guide

Opening Offer

$30,268

Fair Price

$31,768

Walk Away Above

$32,076

• Recent buyers paid ~$617 below MSRP

Price Breakdown

Est. Dealer Cost$29,147

Est. Invoice$30,118

Holdback (est.)$972

MSRP (Sticker)$32,385

Asking Price$32,005

Markup-$380

Est. Dealer Margin on This Car$2,859

Percentile92% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold823

Avg Markup-$617

Median Markup-$553

Best Deal-$1,001

Worst Deal-$319

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory139 vehicles

Avg Markup (All Models)-$891

Avg Markup (Niro)-$364

% Below MSRP100%

Avg Days to Sell42 days

Avg Sold Markup-$842

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