Negotiation Guide
Opening Offer
$30,114
Fair Price
$31,614
Walk Away Above
$32,097
- • Recent buyers paid ~$739 below MSRP
- • Sitting 90 days (avg 53) — extra leverage
Price Breakdown
Est. Dealer Cost$29,322
Est. Invoice$30,299
Holdback (est.)$977
MSRP (Sticker)$32,580
Asking Price$31,687
Markup-$893
Est. Dealer Margin on This Car$2,365
Percentile25% of inventory is priced lower
Days on Lot90 days
What Others Paid (Last 30 Days)
Cars Sold2102
Avg Markup-$739
Median Markup-$683
Best Deal-$1,229
Worst Deal-$310
% Sold Below MSRP100%
Avg Days to Sell53 days
Dealer Profile
Inventory115 vehicles
Avg Markup (All Models)-$1,080
Avg Markup (K5)-$938
% Below MSRP100%
Avg Days to Sell41 days
Avg Sold Markup-$1,271
Cheaper K5 GT-Line AWD Inventory
Kia Country of SavannahSavannah, GA
-$1,190$33,49590d
Lou Fusz Kia of EvansvilleEvansville, IN
-$1,186$33,67990d
Griffin KiaMeadville, PA
-$1,186$33,67990d
Merced KiaMerced, CA
-$1,186$33,67990d
Fred Anderson Kia of GreenvilleGreenville, SC
-$1,178$33,44290d
Group 1 Kia Hub CityLubbock, TX
-$1,169$33,39690d
Kia of BeavercreekBeavercreek, OH
-$1,169$33,39690d
Greenway Kia West Palm BeachWest Palm Beach, FL
-$1,163$33,56290d
Pitre KiaAlbuquerque, NM
-$1,158$33,33290d
Granbury KiaGranbury, TX
-$1,149$33,28190d