Deal Sheet: 2026 K5 GT

Russ Darrow Kia of Wauwatosa · Wauwatosa, WI · VIN: KNAG44J89T5502492

Negotiation Guide

Opening Offer

$36,968

Fair Price

$38,468

Walk Away Above

$39,199

• Recent buyers paid ~$1,217 below MSRP
• Sitting 50 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$35,937

Est. Invoice$37,135

Holdback (est.)$1,198

MSRP (Sticker)$39,930

Asking Price$38,793

Markup-$1,137

Est. Dealer Margin on This Car$2,856

Percentile60% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold693

Avg Markup-$1,217

Median Markup-$1,181

Best Deal-$1,794

Worst Deal-$686

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory340 vehicles

Avg Markup (All Models)-$894

Avg Markup (K5)-$671

% Below MSRP52%

Avg Days to Sell35 days

Avg Sold Markup-$1,055

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