Deal Sheet: 2026 K5 GT

Russ Darrow Kia of Wauwatosa · Wauwatosa, WI · VIN: KNAG44J87T5418283

Negotiation Guide

Opening Offer

$37,015

Fair Price

$38,515

Walk Away Above

$39,247

• Recent buyers paid ~$1,217 below MSRP
• Sitting 47 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$35,982

Est. Invoice$37,181

Holdback (est.)$1,199

MSRP (Sticker)$39,980

Asking Price$38,643

Markup-$1,337

Est. Dealer Margin on This Car$2,661

Percentile36% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold626

Avg Markup-$1,217

Median Markup-$1,189

Best Deal-$1,794

Worst Deal-$686

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory365 vehicles

Avg Markup (All Models)-$921

Avg Markup (K5)-$700

% Below MSRP53%

Avg Days to Sell33 days

Avg Sold Markup-$1,053

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