Negotiation Guide
Opening Offer
$36,493
Fair Price
$37,993
Walk Away Above
$38,714
- • Recent buyers paid ~$1,215 below MSRP
- • Sitting 52 days (avg 33) — extra leverage
Price Breakdown
Est. Dealer Cost$35,492
Est. Invoice$36,675
Holdback (est.)$1,183
MSRP (Sticker)$39,435
Asking Price$38,332
Markup-$1,103
Est. Dealer Margin on This Car$2,841
Percentile68% of inventory is priced lower
Days on Lot52 days
What Others Paid (Last 30 Days)
Cars Sold571
Avg Markup-$1,215
Median Markup-$1,172
Best Deal-$1,794
Worst Deal-$686
% Sold Below MSRP100%
Avg Days to Sell33 days
Dealer Profile
Inventory167 vehicles
Avg Markup (All Models)-$787
Avg Markup (K5)-$632
% Below MSRP100%
Avg Days to Sell24 days
Avg Sold Markup-$776
Cheaper K5 GT Inventory
Ed Voyles KiaSmyrna, GA
-$1,820$38,70552d
Kia Country of SavannahSavannah, GA
-$1,808$38,64752d
Gossett KiaMemphis, TN
-$1,803$38,74252d
Greenway Kia At The AvenuesJacksonville, FL
-$1,798$38,59752d
Felton Holly KiaFelton, DE
-$1,795$38,70552d
Hutchinson Kia of AlbanyAlbany, GA
-$1,794$38,58152d
Kia Country of SavannahSavannah, GA
-$1,788$38,54252d
Kia of LexingtonNicholasville, KY
-$1,786$38,53952d
Kia of YumaYuma, AZ
-$1,785$38,65552d
Roseville KiaRoseville, CA
-$1,785$38,65552d