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Deal Sheet: 2027 GV60 Prestige
GENESIS SANTA MONICA · SANTA MONICA, CA · VIN: KMUKCDSC6VU032544
Negotiation Guide
Opening Offer
$52,821
Fair Price
$54,321
Walk Away Above
$56,683
- • No recent sold data — targeting invoice price
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$52,550
Est. Invoice$54,321
Holdback (est.)$1,771
MSRP (Sticker)$59,045
Asking Price$59,960
Markup+$915
Est. Dealer Margin on This Car$7,410
Percentile38% of inventory is priced lower
Days on Lot7 days
Dealer Profile
Inventory245 vehicles
Avg Markup (All Models)+$1,310
Avg Markup (GV60)+$1,014
% Below MSRP0%
Avg Days to Sell24 days
Avg Sold Markup+$1,315
Price History
Aug 11, 2026$60,050 → $59,960(-$90)
Cheaper GV60 Prestige Inventory
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