This Is Already a Great Deal
Opening Offer
$36,830
Asking Price
$37,969
Max Price
$37,969
- • Recent buyers paid ~$661 above MSRP
- • Asking price is already $661 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$33,792
Est. Invoice$34,552
Holdback$759
MSRP (Sticker)$37,969
Asking Price$37,969
Markup$0
Dealer Margin on This Car$4,177
Percentile52% of inventory is priced lower
Days on Lot7 days
What Others Paid (Last 30 Days)
Cars Sold1760
Avg Markup+$661
Median Markup$0
Best Deal-$2,431
Worst Deal+$8,800
% Sold Below MSRP54%
Avg Days to Sell23 days
Dealer Profile
Inventory90 vehicles
Avg Markup (All Models)+$213
Avg Markup (RAV4)$0
% Below MSRP99%
Avg Days to Sell23 days
Avg Sold Markup-$26
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