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Deal Sheet: 2026 RAV4 SE FWD

Pedersen Toyota, Ltd. · 4455 South College Avenue, 15 · VIN: JTM6DRBV2TJ005159

This Is Already a Great Deal

Opening Offer
$36,413
Asking Price
$37,539
Max Price
$37,539
  • Recent buyers paid ~$672 above MSRP
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $1,672 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$34,300
Est. Invoice$35,070
Holdback$771
MSRP (Sticker)$38,539
Asking Price$37,539
Markup-$1,000
Dealer Margin on This Car$3,239
Percentile1% of inventory is priced lower
Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold1872
Avg Markup+$672
Median Markup$0
Best Deal-$2,431
Worst Deal+$8,800
% Sold Below MSRP53%
Avg Days to Sell23 days

Dealer Profile

Inventory230 vehicles
Avg Markup (All Models)-$518
Avg Markup (RAV4)-$667
% Below MSRP97%
Avg Days to Sell31 days
Avg Sold Markup-$597

Price History

May 10, 2026$38,539$37,539(-$1,000)