Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD

East Coast Toyota · Wood Ridge, NJ · VIN: JTEVB5BRXT5050299

Negotiation Guide

Opening Offer

$64,290

Fair Price

$65,790

Walk Away Above

$66,125

• Recent buyers paid ~$669 below MSRP

Price Breakdown

Est. Dealer Cost$59,149

Est. Invoice$60,478

Holdback (est.)$1,329

MSRP (Sticker)$66,459

Asking Price$66,459

Markup$0

Est. Dealer Margin on This Car$7,310

Percentile70% of inventory is priced lower

Days on Lot38 days

What Others Paid (Last 30 Days)

Cars Sold2103

Avg Markup-$669

Median Markup$0

Best Deal-$6,854

Worst Deal+$12,190

% Sold Below MSRP71%

Avg Days to Sell50 days

Dealer Profile

Inventory340 vehicles

Avg Markup (All Models)+$655

Avg Markup (4Runner Hybrid)+$758

% Below MSRP59%

Avg Days to Sell32 days

Avg Sold Markup+$620

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