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Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD
Riverside Toyota of Escanaba · Escanaba, MI · VIN: JTEVB5BR9T5048835
Negotiation Guide
Opening Offer
$61,280
Fair Price
$62,780
Walk Away Above
$63,115
- • Recent buyers paid ~$669 below MSRP
Price Breakdown
Est. Dealer Cost$56,470
Est. Invoice$57,739
Holdback (est.)$1,269
MSRP (Sticker)$63,449
Asking Price$63,449
Markup$0
Est. Dealer Margin on This Car$6,979
Percentile70% of inventory is priced lower
Days on Lot6 days
What Others Paid (Last 30 Days)
Cars Sold2103
Avg Markup-$669
Median Markup$0
Best Deal-$6,854
Worst Deal+$12,190
% Sold Below MSRP71%
Avg Days to Sell50 days
Dealer Profile
Inventory20 vehicles
Avg Markup (All Models)$0
Avg Markup (4Runner Hybrid)$0
% Below MSRP100%
Avg Days to Sell35 days
Avg Sold Markup$0
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