Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD

Toyota South · Richmond, KY · VIN: JTEVB5BR9T5047152

Negotiation Guide

Opening Offer

$60,565

Fair Price

$62,065

Walk Away Above

$62,400

• Recent buyers paid ~$669 below MSRP

Price Breakdown

Est. Dealer Cost$55,833

Est. Invoice$57,088

Holdback (est.)$1,255

MSRP (Sticker)$62,734

Asking Price$62,734

Markup$0

Est. Dealer Margin on This Car$6,901

Percentile70% of inventory is priced lower

Days on Lot67 days

What Others Paid (Last 30 Days)

Cars Sold2103

Avg Markup-$669

Median Markup$0

Best Deal-$6,854

Worst Deal+$12,190

% Sold Below MSRP71%

Avg Days to Sell50 days

Dealer Profile

Inventory208 vehicles

Avg Markup (All Models)-$513

Avg Markup (4Runner Hybrid)+$1,250

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$462

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