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Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD
Gregg Young Toyota of Columbus · Columbus, NE · VIN: JTEVB5BR8T5051421
Negotiation Guide
Opening Offer
$61,727
Fair Price
$63,227
Walk Away Above
$63,555
- • Recent buyers paid ~$657 below MSRP
Price Breakdown
Est. Dealer Cost$56,857
Est. Invoice$58,134
Holdback (est.)$1,278
MSRP (Sticker)$63,884
Asking Price$63,884
Markup$0
Est. Dealer Margin on This Car$7,027
Percentile70% of inventory is priced lower
Days on Lot28 days
What Others Paid (Last 30 Days)
Cars Sold2014
Avg Markup-$657
Median Markup$0
Best Deal-$6,854
Worst Deal+$12,190
% Sold Below MSRP71%
Avg Days to Sell49 days
Dealer Profile
Inventory72 vehicles
Avg Markup (All Models)-$775
Avg Markup (4Runner Hybrid)+$521
% Below MSRP96%
Avg Days to Sell42 days
Avg Sold Markup-$851
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