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Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD

Toyota of Portland on Broadway · Portland, OR · VIN: JTEVB5BR8T5048504

Negotiation Guide

Opening Offer
$60,422
Fair Price
$61,922
Walk Away Above
$62,250
  • Recent buyers paid ~$657 below MSRP

Price Breakdown

Est. Dealer Cost$55,695
Est. Invoice$56,947
Holdback (est.)$1,252
MSRP (Sticker)$62,579
Asking Price$62,579
Markup$0
Est. Dealer Margin on This Car$6,884
Percentile70% of inventory is priced lower
Days on Lot55 days

What Others Paid (Last 30 Days)

Cars Sold2014
Avg Markup-$657
Median Markup$0
Best Deal-$6,854
Worst Deal+$12,190
% Sold Below MSRP71%
Avg Days to Sell49 days

Dealer Profile

Inventory349 vehicles
Avg Markup (All Models)-$69
Avg Markup (4Runner Hybrid)-$829
% Below MSRP98%
Avg Days to Sell33 days
Avg Sold Markup+$37