Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD

Crown Toyota · Lawrence, KS · VIN: JTEVB5BR6T5050798

Negotiation Guide

Opening Offer

$60,347

Fair Price

$61,847

Walk Away Above

$62,175

• Recent buyers paid ~$657 below MSRP

Price Breakdown

Est. Dealer Cost$55,629

Est. Invoice$56,879

Holdback (est.)$1,250

MSRP (Sticker)$62,504

Asking Price$63,103

Markup+$599

Est. Dealer Margin on This Car$7,474

Percentile84% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold2014

Avg Markup-$657

Median Markup$0

Best Deal-$6,854

Worst Deal+$12,190

% Sold Below MSRP71%

Avg Days to Sell49 days

Dealer Profile

Inventory193 vehicles

Avg Markup (All Models)+$600

Avg Markup (4Runner Hybrid)+$662

% Below MSRP2%

Avg Days to Sell34 days

Avg Sold Markup+$570

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