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Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD
West Herr Toyota of Williamsville · Williamsville, NY · VIN: JTEVB5BR6T5048355
Negotiation Guide
Opening Offer
$61,546
Fair Price
$63,046
Walk Away Above
$63,375
- • Recent buyers paid ~$658 below MSRP
Price Breakdown
Est. Dealer Cost$56,697
Est. Invoice$57,971
Holdback (est.)$1,274
MSRP (Sticker)$63,704
Asking Price$63,704
Markup$0
Est. Dealer Margin on This Car$7,007
Percentile70% of inventory is priced lower
Days on Lot57 days
What Others Paid (Last 30 Days)
Cars Sold1879
Avg Markup-$658
Median Markup$0
Best Deal-$6,854
Worst Deal+$10,780
% Sold Below MSRP71%
Avg Days to Sell50 days
Dealer Profile
Inventory376 vehicles
Avg Markup (All Models)-$84
Avg Markup (4Runner Hybrid)+$58
% Below MSRP88%
Avg Days to Sell30 days
Avg Sold Markup+$27
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