Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD

Irwin Toyota · Laconia, NH · VIN: JTEVB5BR6T130CO60

Negotiation Guide

Opening Offer

$62,277

Fair Price

$63,777

Walk Away Above

$64,105

• Recent buyers paid ~$657 below MSRP

Price Breakdown

Est. Dealer Cost$57,346

Est. Invoice$58,635

Holdback (est.)$1,289

MSRP (Sticker)$64,434

Asking Price$64,434

Markup$0

Est. Dealer Margin on This Car$7,088

Percentile70% of inventory is priced lower

Days on Lot5 days

What Others Paid (Last 30 Days)

Cars Sold2014

Avg Markup-$657

Median Markup$0

Best Deal-$6,854

Worst Deal+$12,190

% Sold Below MSRP71%

Avg Days to Sell49 days

Dealer Profile

Inventory283 vehicles

Avg Markup (All Models)-$1,363

Avg Markup (4Runner Hybrid)+$10

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$995

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