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Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road PT4WD

Toyota of Portland on Broadway · Portland, OR · VIN: JTEVB5BR5T5051392

Negotiation Guide

Opening Offer
$53,624
Fair Price
$55,124
Walk Away Above
$55,304
  • Recent buyers paid ~$360 below MSRP

Price Breakdown

Est. Dealer Cost$49,381
Est. Invoice$50,490
Holdback (est.)$1,110
MSRP (Sticker)$55,484
Asking Price$55,484
Markup$0
Est. Dealer Margin on This Car$6,103
Percentile68% of inventory is priced lower
Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold225
Avg Markup-$360
Median Markup$0
Best Deal-$5,139
Worst Deal+$10,117
% Sold Below MSRP74%
Avg Days to Sell68 days

Dealer Profile

Inventory340 vehicles
Avg Markup (All Models)+$2
Avg Markup (4Runner Hybrid)$0
% Below MSRP98%
Avg Days to Sell33 days
Avg Sold Markup+$25