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Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road PT4WD

Bob Johnson Toyota · Rochester, NY · VIN: JTEVB5BR4T5042201

Negotiation Guide

Opening Offer
$56,411
Fair Price
$57,911
Walk Away Above
$58,107
  • Recent buyers paid ~$393 below MSRP

Price Breakdown

Est. Dealer Cost$51,891
Est. Invoice$53,057
Holdback (est.)$1,166
MSRP (Sticker)$58,304
Asking Price$58,304
Markup$0
Est. Dealer Margin on This Car$6,413
Percentile69% of inventory is priced lower
Days on Lot70 days

What Others Paid (Last 30 Days)

Cars Sold228
Avg Markup-$393
Median Markup$0
Best Deal-$5,139
Worst Deal+$10,117
% Sold Below MSRP75%
Avg Days to Sell63 days

Dealer Profile

Inventory317 vehicles
Avg Markup (All Models)-$86
Avg Markup (4Runner Hybrid)$0
% Below MSRP100%
Avg Days to Sell35 days
Avg Sold Markup-$220