Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD

Plaza Toyota · Brooklyn, NY · VIN: JTEVB5BR4T129CL24

Negotiation Guide

Opening Offer

$64,756

Fair Price

$66,256

Walk Away Above

$66,585

• Recent buyers paid ~$658 below MSRP

Price Breakdown

Est. Dealer Cost$59,553

Est. Invoice$60,892

Holdback (est.)$1,338

MSRP (Sticker)$66,914

Asking Price$66,914

Markup$0

Est. Dealer Margin on This Car$7,361

Percentile70% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold1879

Avg Markup-$658

Median Markup$0

Best Deal-$6,854

Worst Deal+$10,780

% Sold Below MSRP71%

Avg Days to Sell50 days

Dealer Profile

Inventory248 vehicles

Avg Markup (All Models)+$1,080

Avg Markup (4Runner Hybrid)$0

% Below MSRP50%

Avg Days to Sell34 days

Avg Sold Markup+$1,310

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