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Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD
Frankfort Toyota · Frankfort, KY · VIN: JTEVB5BR2T5049017
Negotiation Guide
Opening Offer
$60,935
Fair Price
$62,435
Walk Away Above
$62,770
- • Recent buyers paid ~$669 below MSRP
Price Breakdown
Est. Dealer Cost$56,163
Est. Invoice$57,425
Holdback (est.)$1,262
MSRP (Sticker)$63,104
Asking Price$63,684
Markup+$580
Est. Dealer Margin on This Car$7,521
Percentile84% of inventory is priced lower
Days on Lot48 days
What Others Paid (Last 30 Days)
Cars Sold2103
Avg Markup-$669
Median Markup$0
Best Deal-$6,854
Worst Deal+$12,190
% Sold Below MSRP71%
Avg Days to Sell50 days
Dealer Profile
Inventory75 vehicles
Avg Markup (All Models)-$1,199
Avg Markup (4Runner Hybrid)-$920
% Below MSRP52%
Avg Days to Sell29 days
Avg Sold Markup-$868
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