Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD

Singing River Toyota · Tuscumbia, AL · VIN: JTEVB5BR1T5047890

Negotiation Guide

Opening Offer

$64,682

Fair Price

$66,182

Walk Away Above

$66,510

• Recent buyers paid ~$657 below MSRP

Price Breakdown

Est. Dealer Cost$59,487

Est. Invoice$60,823

Holdback (est.)$1,337

MSRP (Sticker)$66,839

Asking Price$66,839

Markup$0

Est. Dealer Margin on This Car$7,352

Percentile70% of inventory is priced lower

Days on Lot35 days

What Others Paid (Last 30 Days)

Cars Sold2014

Avg Markup-$657

Median Markup$0

Best Deal-$6,854

Worst Deal+$12,190

% Sold Below MSRP71%

Avg Days to Sell49 days

Dealer Profile

Inventory316 vehicles

Avg Markup (All Models)-$1,025

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$170

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