Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD

Fred Anderson Toyota of Charleston · Charleston, SC · VIN: JTEVB5BR1T5044276

Negotiation Guide

Opening Offer

$62,435

Fair Price

$63,935

Walk Away Above

$64,456

• Recent buyers paid ~$657 below MSRP
• Sitting 78 days (avg 49) — extra leverage

Price Breakdown

Est. Dealer Cost$57,830

Est. Invoice$59,129

Holdback (est.)$1,300

MSRP (Sticker)$64,977

Asking Price$64,977

Markup$0

Est. Dealer Margin on This Car$7,147

Percentile70% of inventory is priced lower

Days on Lot78 days

What Others Paid (Last 30 Days)

Cars Sold2014

Avg Markup-$657

Median Markup$0

Best Deal-$6,854

Worst Deal+$12,190

% Sold Below MSRP71%

Avg Days to Sell49 days

Dealer Profile

Inventory50 vehicles

Avg Markup (All Models)+$37

Avg Markup (4Runner Hybrid)$0

% Below MSRP98%

Avg Days to Sell36 days

Avg Sold Markup+$453

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