Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road Premium PT4WD

Synergy Toyota of Hernando · Hernando, MS · VIN: JTEVB5BR0T5048724

Negotiation Guide

Opening Offer

$61,858

Fair Price

$63,358

Walk Away Above

$63,686

• Recent buyers paid ~$657 below MSRP

Price Breakdown

Est. Dealer Cost$56,973

Est. Invoice$58,254

Holdback (est.)$1,280

MSRP (Sticker)$64,015

Asking Price$64,015

Markup$0

Est. Dealer Margin on This Car$7,042

Percentile70% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold2014

Avg Markup-$657

Median Markup$0

Best Deal-$6,854

Worst Deal+$12,190

% Sold Below MSRP71%

Avg Days to Sell49 days

Dealer Profile

Inventory170 vehicles

Avg Markup (All Models)-$54

Avg Markup (4Runner Hybrid)-$1,005

% Below MSRP98%

Avg Days to Sell23 days

Avg Sold Markup+$95

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