This Is Already a Great Deal
Opening Offer
$43,321
Asking Price
$44,661
Max Price
$44,661
- • Recent buyers paid ~$113 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $2,179 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$41,788
Est. Invoice$42,727
Holdback (est.)$939
MSRP (Sticker)$46,953
Asking Price$44,661
Markup-$2,292
Est. Dealer Margin on This Car$2,873
Percentile7% of inventory is priced lower
Days on Lot27 days
What Others Paid (Last 30 Days)
Cars Sold3177
Avg Markup-$113
Median Markup$0
Best Deal-$4,860
Worst Deal+$23,142
% Sold Below MSRP72%
Avg Days to Sell29 days
Dealer Profile
Inventory357 vehicles
Avg Markup (All Models)-$1,323
Avg Markup (4Runner)-$2,238
% Below MSRP76%
Avg Days to Sell31 days
Avg Sold Markup-$135
Price History
Jun 6, 2026$48,397 → $46,953(-$1,444)
Jul 2, 2026$46,953 → $44,661(-$2,292)
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